Objective
Gather all the centre's programmes on one clear site and turn parents' interest into a trial-lesson booking.
Research
We studied parents' questions: age, group size, pass price and the teacher — every programme card answers them up front.
Strategy & brand
A warm growth-point brand: an orange-green palette, a handwritten logo and playful elements without clutter.
Architecture
Eight programme cards with schedules and prices, offers, photos, reviews, a Q&A and contacts for two locations.
Design
A bright yet tidy design with lively photos of children and clear programme cards.
Development
Built on WordPress: light pages, fast booking forms and easy price and offer updates.
Integrations
Booking via messengers and phone; a map with both addresses and opening hours.
SEO
Basic optimisation for children's development queries in Astrakhan — ready for the permanent-domain launch.
Advertising
Promotion relies on parents' reviews with a 4.8 rating and trial lessons.
Analytics
We track trial-lesson bookings and popular programmes.
Results
The site is ready and running on a temporary address; full SEO switches on after the move to the permanent domain.
