Objective
Give a fence manufacturer a site that sells: clear fence types, from-prices, project examples and a fast measurement request.
Research
We studied regional demand: people search by fence type and price; hence dedicated pages for every type.
Strategy & brand
The positioning “factory prices, direct”: supplies straight from the manufacturer without middlemen.
Architecture
Structure: five fence-type pages, projects, about, articles and contacts; every page carries a quote form.
Design
An industrial design with photos of real fences and an accent orange request button.
Development
Built on WordPress: light landing pages, fast forms and articles for SEO.
Integrations
Requests go to the manager's email and messengers; one-tap call-back.
SEO
SEO for “fences + Astrakhan” and per-type queries; articles cover informational demand.
Advertising
Promotion relies on organic search and maps; seasonal offers run on banners.
Analytics
We track form requests and calls.
Results
The site is live and brings measurement requests: all five fence types presented with prices and an installation guarantee.